A human-based solution for customer engagement through unobtrusive moderation of User-Generated Content (UGC) and Branded Social Media, as well as stimulating content seeding to "stir the conversation". Our Moderators are highly trained, vastly experienced and amazingly flexible, ready to moderate with little notification.
A finely-honed solution that ensures that you leverage social media platforms optimally, to target and attract the right customers, communicate and enhance your relationship with them, and obtain valuable feedback from them on your firm's image, products and services.
A technology-centric solution, our community experts work with you to select the right tools and help lay out the framework to build robust online communities for your brand. We then configure your technology based on your functionality/subject requirements, and operate and maintain your communities once online.
The Smithsonian Institute's Asian Pacific American program works to better reflect the Asian Pacific American (APA) experience through Smithsonian exhibitions, programs, and research. Engage Brand's team performed an extensive online branding initiative for the Smithsonian Institution's Asia Pacific American Program, which was in urgent need of brand enhancement.
Foreign Exchange is a weekly, half-hour international affairs TV series hosted by acclaimed global journalist Daljit Dhaliwal on Public Broadcasting Station. Its main problem was that it lacked extensive exposure online, and also did not have the funds to market its brand and products through traditional marketing channels.
EngageIndia is a user driven political web property that engages young constituents by providing real-time, accurate, non-partisan news, content, political tools that enable rankings of leaders, and political humor. Since the property is largely user content driven and relates to sensitive political issues, a need for moderating the content was evident.
- 15 Jan 2010 : Can social media sites like Facebook and YouTube pose a threat to the popularity of Bit.ly in the long run?more
- 09 Jan 2010 : Need to curb celebrity impostors on social networksmore
- 05 Jan 2010 : Prompt response is the key when inappropriate UGC goes live on your site despite all your best caremore
- 28 Dec 2009 : Now, hear about a new movie release through Facebook, Twitter and others!more
