Different websites use different types of moderation for running their online communities. But generally speaking, there are four categories of moderation. 1.    Pre-moderation 2.    Post-moderation 3.    Reactive moderation 4.    Distributed moderation. Pre-moderation: It’s a process involving moderating the user generated content before it is posted on your site. When a user posts something on your website it can&rsqu...

It is asked sometimes whether Content Moderation is required for an online community to emerge successful. Well, to put things in perspective, it’s safe to assume that any online community, which wants to tread the success path can’t probably do without moderation of user generated content because of the potential threats they can pose to a brand. Moderation of user generated content helps to take the brand to the next level. It provides a brand the fuel to enhance its presence in t...

For any interactive environment that enables consumers to publish content to connect directly with a brand, the risk element can never be ignored. That’s primarily because the user generated content that can display itself to your target audience could at times pan out to be malicious, abusive and defamatory and can easily hurt a brand. It is here that Content Moderation serves as an extremely necessary ingredient in ensuring the user generated content in a particular community matches up ...